In 2008, during a hard time in his own life, Bryan Townsend began volunteering in children’s hospitals. With his dog “Trigger” in tow, he quickly learned that helping others brought peace into his own heart.

Bryan and his wife Stacey have since expanded their work from giving time to giving money – a lot of money! In fact, TriggersToys.org has raised nearly $1M for local nonprofits such as Bryan’s House and Youth with Faces. And the Townsends have now begun working with others like them.

“Generous families often struggle to make an impact. It is easy to give away money; but it is much harder to know you’re making a difference,” said Bryan. “We help philanthropists to create their own programs and multiply their giving.”

In the last year, Trigger’s Toys has helped donors turn $150,000 into $350,000+ for local nonprofits. The organization has also fed thousands of people while raising critical funds for out-of-work restaurants employees.

What difference do YOU want to make?


Bryan Townsend

Bryan is the Co-Founder of Trigger’s Toys with his wife Stacey.  He is also the Global VP of Sales and Partner at The Cooper Spirits Company.   Beloved by the cocktail community, Townsend has almost 2 decades of experience working with some of the world’s best bartenders and spirits brands helping create and shape brands like St Germain Elderflower Liqueur, Fords Gin and assisting Sammy Hagar with Cabo Wabo Tequila.   He founded Trigger’s Toys in 2008 when one trip to the children’s hospital with his dog Trigger changed his life and his path  forever.  Trigger’s Toys has since been on a mission with an entire community to make real change in people’s lives and it is this burning passion that motivates him to share every bit of this with his community, friends and most of all his family where he and his wife Stacey raise their 2 little girls Charlie and Spencer who they adore more than anything in the world.  Bryan and Stacey also feel that having this as such an important piece of their lives will ignite this giving spirit in their girls as they grow up around helping others to further grow the spirit of giving back in our community for the future.    

Stacey Townsend

Stacey is the Co-Founder of Trigger’s Toys and has been in the supplier and wholesaler side of the beverage industry for over 15 years.  Currently she is a National Account Manager at Constellation Brands, which produces some of the world’s most iconic beer, wine and spirits brands.  In previous roles she has helped to develop training programs for industry sales teams and is a certified DDI instructor, a program that helps develop exceptional leaders.  She also maintains several industry certifications including the globally recognized Wine & Spirit Education Trust’s Level 3 in both wine and spirits and is currently participating in their Diploma certification program.   Stacey’s is most proud in her achievements as a wife and mother, raising their daughters, Charlie (8) and Spencer (6).  Showing them a life of service and giving back to their community has been the greatest gift from Trigger’s Toys.